AdPlexity Campaign Research Checklist
Every step of the research process, in order. From filter setup to creative brief - nothing skipped. Free PDF download.
- Pre-research setup checklist (filters, settings, time allocation)
- Campaign evaluation criteria (run duration, publisher count, angle assessment)
- Landing page analysis framework (7 dimensions to document)
- Offer identification process (how to find the CPA network and offer)
- Creative brief template for handing off to designers
SECTION 1: PRE-RESEARCH SETUP
☐ Set ad network filter to your target network only
☐ Set country filter to your target geo
☐ Set run duration minimum: 30 days
☐ Set last-seen: past 7 days
☐ Sort by: Run Duration (descending)
☐ Open research spreadsheet (link below)
☐ Set timer: 20 minutes for this session
☐ Set country filter to your target geo
☐ Set run duration minimum: 30 days
☐ Set last-seen: past 7 days
☐ Sort by: Run Duration (descending)
☐ Open research spreadsheet (link below)
☐ Set timer: 20 minutes for this session
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